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1·The display is the most visible part of any digital signage system.

显示屏是所有数字标识系统最显眼的部分。

2·Other parts of the market think of digital signage as a broadcast medium.

其他部分的市场把数字标牌看作广播媒介。

3·Digital signage has become part of nearly all urban and suburban environments.

数字标识几乎已经成为所有城市和郊区环境的一部分。

4·Digital signage should be thought of as one component of the overall sign industry.

数字标牌应该被看做整个标识行业的一个组成部分。

5·Architecturally integrated-digital signage integrated into a building's architecture.

建筑一体化——把数字标识集成到建筑结构中。

6·Most digital signage failures are situations involving poor due diligence and business planning.

大多数失败的数字标牌案例都是因为较差的服务和业务规划造成的。

7·It is up to sign shops-not the customers themselves-to make the case for the ROI of digital signage.

数字标牌的ROI是由标识商铺决定的，而不是由客户自身决定。

8·If software is the brain, then connectivity to the Internet is the nervous system of digital signage.

如果软件是大脑，那么网络连通性就是数字标牌的神经系统。

9·Ultimately, digital signage does a lot of the same things static signage does, just with dynamic movement.

数字标牌的很多功能基本上都是静态标识已经实现了的，它只是带有动态显示而已。

10·The addition of digital signage can make a sign shop more profitable and help it retain existing customers.

数字标牌业务的扩增能够为标识商铺创造更大的利润，同时有助于挽留现有客户。