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1·Gross margin guidance for Q3:38%.

3季度毛利润率指导值：38%。

2·But gross margin is important, too.

但是毛利润也是很重要的。

3·Gross margin: 41.4%, compared with guidance of 38.5%.

毛利润率：41.4%，指导值为38.5%。

4·Markting goal: Cost and Gross margin is up to 200%.

营销目标：成本毛利率达到200%。

5·Monitor and control gross margin set by the management.

监督和控制由管理层设定的毛利。

6·Our pricing policy aims at producing a 35% gross margin.

我们的定价政策目的在于赢得35%的毛利润。

7·Achieve assigned sales target of both amount and gross margin.

完成指定的销售指标，包括金额和利润两方面。

8·Gross Margin Gross profit expressed as a percent of net sales.

毛利毛利在销售净额中所占的百分比的表达。

9·Gross margin was 28.7%, compared to 35.5% in the prior year period.

毛利率为28.7%，低于去年同期的35.5%。

10·It is also much easier to get a high gross margin business profitable.

具有高毛利率的企业自然也更容易获利。